It shouldn’t be a surprise to you to know that at some point during the process, the customers might somehow feel unsatisfied about the products and they want to make a return, especially when you run a business online. Product returning inescapable to any business no matter how successful it is. Do you know that 92% of the customers said that they would buy from the same brand again if the return policy is good? Good product returning policy, therefore, is important to retain customers and to keep them from visiting your store. If yours is not good, it’s highly likely that your customers will turn to your competitors with better policy.